Starting a T — shirt design and sales business is of course one of the many businesses that can be started in any part of the world and the owner of the business can still penetrate the world market once the design is good and it meets a need in the fashion market; everybody whether old or young have need for clothes most especially T — shirts for casual wears. Entrepreneurs who intend starting a clothing line business can start their own T — shirt design and sale business from their home on a small scale and service a customized market or big time investors can open a clothing factory and dominant both the U. The bottom line is always that there is always a ready market for manufacturers of clothes. T — Shirt design and sales business just like most businesses, thrives on creativity, branding media hype and what have you and good business skills.
Strategic Analysis with current research! The Company was founded in by John Doe. Doe anticipates that a large number of these orders will come from businesses that are seeking to have their corporate logo or image embossed onto standard t-shirts.
The Company will acquire logos and artwork from artists, and will brand t-shirts with these artistic images. The third section of the business plan will further describe the services offered by the T-Shirt Company. The interest rate and loan agreement are to be further discussed during negotiation.
Doe has more than 10 years of experience in the apparel industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.
Doe intends to implement marketing campaigns that will effectively target individuals and businesses within the target market.
The Company is registered as a corporation in the State of New York. Below is a breakdown of how these funds will be used: Doe is not seeking an investment from a third party at this time.
Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of T-Shirt Company, Inc.
Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings. Management anticipates that a majority of these orders will come from businesses that are seeking to produce promotional t-shirts for distribution to their employees and customers.
Management also expects that a large number of artists will seek to have their produced art placed on t-shirts which will be resold to the general public. This segment of the Company will produce highly predictable streams of revenue for the business.
The business will collect art, logos, and t-shirt designs from graphic artists. In turn, the business will produce and sell lines of t-shirts with their art printed on the t-shirt.
Please note that the seventh section of the business plan will further document the marketing that the Company will use to promote its proprietary brand of t-shirts while concurrently promoting the t-shirt printing services offered by the business.
Currently, the economic market condition in the United States is in recession.
This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid, at which point the economy will begin a prolonged recovery period.
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This growth rate for this industry has been tremendous over the last five years. The economic tastes of Americans have changed significantly over the last five years as the overall wealth of the country has grown. However, this growth is expected to dramatically slow over the next 12 to 18 months as the economy completes its correction and comes out of a recession.
One of the most exciting areas of t-shirt industry is the ability to have a virtual store online. Management fully anticipates that once retail operations commence, the Company will develop a streamlined method for end user clients. This is especially true among t-shirt companies that only provide printing services.
This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages.
Below is an overview of the marketing strategies and objectives of the Company. Doe intends on using a number of marketing strategies that will allow the T-Shirt Company to easily target businesses and individuals. These strategies include traditional print advertisements and ads placed on search engines on the Internet.
Below is a description of how the business intends to market its services to the general and business public.
The Company will also develop an expansive internet presence by not only developing its own e-commerce platform where customers can place orders for t-shirts with their designs, but the T-Shirt Company will maintain online sales channels for distributing proprietary branded t-shirts.
The Company may even use distribution channels like CafePress. As more and more people use the internet for their t-shirt purchasing needs, it is imperative that the business maintain online platforms that use state of the art technology for order placement, order fulfillment, and distribution.
The Company will also maintain moderate print and flyer distribution marketing campaigns among local businesses that need t-shirts produced for resale or marketing purposes.Printing Company Business Plan Template – Download Now.
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